Photo by Richard Hurd
Chamber Events Calendar
Grow your network effect
Chance, opportunity and prosperity favor the connected. Through our events, programs and resources, the Chamber is providing value to our members as a connector to ideas, people and business.
Twenty-First Century Challenges for Southeast Asian Markets
Name:
Twenty-First Century Challenges for Southeast Asian Markets
Date:
November 11, 2014
Time:
11:30 AM - 2:00 PM CST
Event Description:
Has your company developed a strategy for success in Southeast Asia? Attend the November 11, Madison International Trade Association event and learn about these dynamic - yet different - markets.
Dr. Ian Coxhead from UW Madison will address four topics: global economic volatility, the role of China, population aging, and global climate change. In each case he will explore impacts, policy responses, and implications for economic growth and business investment.
Gertrude Lim, a native of Singapore and currently Director of Sales and Marketing - Asia for Mueller Sports Medicine, will share strategies for understanding the Southeast Asian customers: cultural and political differences; tips for developing market intelligence; and methods for building your networks.. She will also explore balancing company goals against the customer requests.
Finally, learn about how her company overcomes challenges of political instability and corruption. Tim Kassis of Kretz Lumber will share a case study on entering and expanding business in the Southeast Asian markets including tips for companies new to the region. Learn how this company, recipient of the 2011 Governor?s Export Achievement Award, has succeeded in these diverse market.
Dr. Ian Coxhead from UW Madison will address four topics: global economic volatility, the role of China, population aging, and global climate change. In each case he will explore impacts, policy responses, and implications for economic growth and business investment.
Gertrude Lim, a native of Singapore and currently Director of Sales and Marketing - Asia for Mueller Sports Medicine, will share strategies for understanding the Southeast Asian customers: cultural and political differences; tips for developing market intelligence; and methods for building your networks.. She will also explore balancing company goals against the customer requests.
Finally, learn about how her company overcomes challenges of political instability and corruption. Tim Kassis of Kretz Lumber will share a case study on entering and expanding business in the Southeast Asian markets including tips for companies new to the region. Learn how this company, recipient of the 2011 Governor?s Export Achievement Award, has succeeded in these diverse market.
