“Sometimes your voice shakes, but telling your story is how change begins.”
— Jamie Perez, Keynote Speaker, ¡Yo Quiero Dinero! 2025

Latina and Black Women Take the Stage at ¡Yo Quiero Dinero! 2025

Saturday, November 8 | MyArts Theater | 1055 E Mifflin St, Madison, WI

What:
Midwest Mujeres proudly presents the 2025 edition of ¡Yo Quiero Dinero!, a storytelling showcase where Latina and Black women share powerful, personal stories of resilience, entrepreneurship, and economic survival.

This year’s keynote, journalist Jamie Perez, returns to the stage to share why she left—and why she’s back. Alongside her:

• On stage storytellers: Tennisha Loggins, Stephany Penate, Jo Fernandez, Aida Leflore, Jenise Judon, Stephanie Habeck, Gina Guerrero, and Francelia Lara.

• On video storytellers: Alumna Shirmiel Duncan, and Maria Elena Matos-Schultz.

From Tennisha’s journey of building a family-run business empire to Francelia’s training of 300+ childcare providers, these stories highlight the deep cultural, economic, and community impact of Latina and Black women in Wisconsin.

Event Schedule

Location: MyArts Theater, 1055 E Mifflin St, Madison, WI

• 4:00 – 5:00 PM  Networking in the Starlight Lounge

• 5:00 – 6:00 PM Main Stage Show: Our Stories Have Value (Part I)

• 6:00 – 6:15 PM Intermission: Gratitude & Connection

• 6:15 – 7:00 PM Main Stage Show: Our Stories Have Value (Part II)

Community Value

¡Yo Quiero Dinero! isn’t just a show—it’s a space for connection, visibility, and transformation.

For the audience, the takeaways are clear:

• Inspiration: Stories that heal, uplift, and validate lived experiences.

• Practical wisdom: Insights on business, finance, childcare, and creative resilience.

• Connection: A bilingual, intergenerational community coming together to close the racial wealth gap.

By centering women of color, this event affirms that our stories have value—and that they are essential to shaping a more just and inclusive economy.