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Chamber Events Calendar

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Chance, opportunity and prosperity favor the connected. Through our events, programs and resources, the Chamber is providing value to our members as a connector to ideas, people and business.

 

 

Create an Inbound Marketing Program That Works

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Name: Create an Inbound Marketing Program That Works
Date: May 14, 2013
Time: 11:30 AM - 1:30 PM CDT
Event Description:

Lead generation is top of mind for every business today, whether large or small. While there's no magic bullet for filling the pipeline, marrying your outbound marketing to a solid inbound marketing plan will help drive the right people to your organization and increase revenue. Join Widen as they share a step-by-step presentation on how to execute a 100% inbound marketing plan.

Jake Athey, Marketing Manager at Widen, will guide you through the "core four" - search marketing, content generation, PR, and social media - that allows Widen, and any marketing organizations with any size budget, to build an empire.

Register at www.amamadison.org.

About our Speaker

Jake Athey, Marketing Manager at Widen EnterprisesJake Athey

Marketing Manager at Widen

"I’m privileged to be the user and administrator of several popular marketing technologies including customer relationship management, campaign management, digital asset management, email marketing, blogging, and social media management platforms," says Jake.
 

At Widen, Jake is helping organizations realize their maximum marketing potential by communicating the value of Digital Asset Management as part of core brand and marketing channel strategies: in part, helping marketing and IT personnel make it easier to advance marketing technology within their organizations by leveraging the Software as a Service (SaaS) model for faster time to market and quick realization of time and cost savings.

LinkedIn: Jake Athey | Twitter: @DrDAM

Location:
Vintage Brewing Company
674 South Whitney Way
Madison WI 53711
Date/Time Information:
May 14, 2013
11:30 am - 1:30 pm
Contact Information:
Michol Banes
Fees/Admission:
Regular = $40
AMA Members = $20
AMA Student Members = $15
Lunch is included.
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